Privacy Policy

Last Updated: April 2025

Welcome to TheTrendVaultBlog (“we,” “our,” or “us”). This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website https://thetrendvaultblog.com (the “Service”).

By accessing or using our website, you agree to this Privacy Policy. If you do not agree, please do not use our website.

1. Information We Collect

A. Personal Information

We may collect personal information that you voluntarily provide, such as:

• Name
• Email address
• Comments, feedback, or messages
• Any information you include when using our contact form, subscribing to newsletters, or leaving comments

B. Non-Personal Information

We automatically collect non-identifiable data when you visit our website, including:

• IP address
• Browser type and version
• Operating system
• Pages visited and duration of visit
• Referring websites
• Device type and general location

2. How We Use Your Information

We use the information we collect to:

• Improve, maintain, and personalize our website
• Respond to comments, questions, and inquiries
• Send newsletters and marketing updates (with consent)
• Analyze website usage and performance
• Comply with legal obligations
• Prevent fraud and enhance security

3. Cookies and Tracking Technologies

Cookies are small text files stored on your device. We use cookies to:

• Remember your preferences
• Improve user experience
• Analyze traffic (Google Analytics)
• Serve personalized ads (Google AdSense)

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

Types of Cookies Used:

• Necessary Cookies: Enable essential features
• Analytics Cookies: Help us measure traffic and usage patterns
• Advertising Cookies: Display relevant ads
• Preference Cookies: Remember your settings

4. Google AdSense and Third-Party Advertising

A. Google AdSense

We use Google AdSense to display ads. Google may use cookies (including the DoubleClick cookie) to serve ads based on your prior visits to our site or other websites.

You can manage or opt-out of personalized ads here:
👉 Google Ads Settings
👉 Network Advertising Initiative Opt-Out

B. Affiliate Links

Our posts may include affiliate links. When you purchase through these links, we may earn a small commission — at no additional cost to you.

5. Google Analytics

We use Google Analytics to monitor and analyze web traffic. Google collects anonymous usage data through cookies.
You can opt out by installing the Google Analytics Opt-Out Add-on.

6. Data Retention

We retain personal data only for as long as necessary:

• Contact form entries: 2 years
• Newsletter subscriptions: Until you unsubscribe
• Comments: Indefinitely (unless requested for deletion)
• Analytics data: 26 months (Google default)

7. Your Rights

Depending on your region, you have the right to:

• Access – Request your personal data
• Correction – Fix inaccurate information
• Deletion – Request data removal
• Objection – Object to processing
• Data Portability – Request a copy of your data

To exercise these rights, contact us at thetrendvaultblog@gmail.com. We will respond within 30 days.

8. Data Security

We take data protection seriously. Measures include:

• SSL encryption for secure data transmission
• Secure hosting and regular updates
• Restricted access to personal data

⚠️ Note: While we strive to use industry-standard protection, no online platform can guarantee 100% security.

9. International Data Transfers

Our servers are located in India, but third-party providers (like Google) may process data internationally. We ensure adequate safeguards for such transfers.

10. Children’s Privacy

Our website is not intended for children under 13 years old, and we do not knowingly collect their personal information.
If a child’s data has been collected, contact us immediately to delete it.

11. Email Communication

If you subscribe to our newsletter, we’ll send:

• Gardening tips and updates
• Sustainable living insights
• Seasonal guides

You can unsubscribe anytime using the link in our emails or by contacting us.

12. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA):

• Consent – When you opt-in to newsletters or cookies
• Legitimate Interest – For analytics and performance improvement
• Contractual Necessity – When providing requested information
• Legal Compliance – As required by law

13. Changes to This Policy

We may update this Privacy Policy occasionally.
When we do, we will:

• Update the “Last Updated” date
• Post the revised policy on our site
• Notify users if changes are significant

Your continued use of our site after changes means you accept the updated terms.

14. Contact Information

If you have any questions or requests, contact us:

Email: thetrendvaultblog@gmail.com
Website: https://thetrendvaultblog.com/contact
Mailing Address:
Priya Harini B
TheTrendVaultBlog
Madanapalle, Andhra Pradesh, India – 517325

15. About the Author

Priya Harini B is an urban gardening specialist who tests every method she recommends. She shares practical, sustainable gardening insights to inspire eco-friendly city living.

Follow her journey on:
📷 Instagram | 👥 Facebook | 📌 Pinterest